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On-Demand Production Resource for Sports, Media, and Technology Industries
Redefining Video and Content Creation

ORLANDO, FL (July 19, 2021) – Toldright, a first-of-its-kind on-demand video production resource and technology platform, today announced that it has closed a multimillion-dollar Series A investment round with key investors OneTeam Partners and Vertus Ventures. The funding will be allocated towards identifying development opportunities and supporting toldright’s continued growth.

Providing an end-to-end video production solution that delivers accessibility, efficiency, unprecedented value, and compelling content, toldright is empowering companies of all sizes with the opportunity to have their story, told right.

Created by world-class industry leaders, toldright has already produced compelling content for iconic brands including Adobe, CDW, Citi, Dell, Draft Kings, ESPN, National Football League Players Association (NFLPA), Showtime, The Tiger Woods Foundation, Twitter, United States Olympic & Paralympic Committee (USOPC), Xerox and many others.

“It was important for us to align with the right investors that mirror our mission and genuinely understand the value of our brand,” said Max Heineman, CEO and Co-Founder of toldright. “We are thrilled to have OneTeam Partners and Vertus Ventures as two key investors in our Series A round, validating our success and providing us with the resources to expand and accelerate our growth.”

The lead investor, Vertus Ventures, is an investment group founded by a team with over 45 years of private equity, banking and public company management experience, partners with small to mid-market business to fund and develop strategies that unlock potential and transform industries.

“We are thrilled to partner with toldright as they scale their business,” said Tyler Brown, Partner at Vertus Ventures. “I am repeatedly impressed by the unique business model Max and Adam (President & Co-Founder) have established and the incredible team they have built. We are proud to help guide the leadership team at toldright in developing a strategic plan for continued growth and support the company’s mission to open the doors to a new level of video production.”

OneTeam Partners, the joint venture between the NFL Players Association (NFLPA), MLB Players Association (MLBPA), and RedBird Capital Partners, aligns with world-class Players Associations and helps athletes maximize their name, image, and likeness rights by transforming the way in which athletes interact with businesses.

“Toldright is leading innovation in video production and opening doors to new levels of access, efficiency and quality,” said Brent Stehlik, President of OneTeam Partners. “We’re excited to support the company’s growth as it brings to bear its incredible network of talent and operational resources to help any business reach their content goals, especially when it comes to athlete storytelling.”